President & CEO
Bonnie Nijst is president and CEO of FIDGET Branding, a B2B growth marketing agency with a differentiating brand-first approach to strategy, inbound + outbound marketing, sales enablement and design.
FIDGET works with small and medium-sized businesses, as well as large organizations. Its clients have included the Walt Disney Company, Warner Bros., the City of Los Angeles, the University of Southern California, Amgen, and Rock the Vote. Before joining the firm in 2000 and becoming majority owner in 2003, Bonnie held senior management positions with Medialink Worldwide, Medialink Corporate Television, PR Newswire and Marketwired.
Committed to giving back to the minority business community, Bonnie is currently a vice chair of NMSDC’s National MBE Input Committee and, prior to that, served for four years as board member and MBE Input Committee Chair for the Southern California Minority Supplier Development Council. She is a recipient of NMSDC’s National MBE Trailblazer Award, the SBA’s Women in Business Champion of the Year Award, and her company was named Professional Services Firm of the Year by the Mayor of Los Angeles and the Minority Business Development Agency.
Bonnie is also a former president of the Los Angeles chapters of the National Association of Women Business Owners and Women in Communications, Inc., and has served on the boards of the League of Women Voters of Los Angeles Education Fund, Essential Access Health and Barco’s Nightingales Foundation.