OMD Growth Academy: Paid Search 101


Have you ever noticed the leading results of a Google search are tagged with a small “Ad” label in the top corner? Those paid search ads are one of the most effective and cost-efficient ways to capture hand-raisers looking for information about a product or service you may offer. In this session we will learn:

  • How Paid Search works
  • Basic understanding of costs to advertise
  • Key word sets, and practice writing ad copy
  • How to set up a Google Ad Words account for your business

Strategic partners Headline

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Submit an Event

Are you a corporate member that wants to invite certified MBEs to an upcoming event? Or an NMSDC strategic partner that wants to highlight your upcoming conference? Feature your event on the NMSDC events calendar and we will lift it up on the national stage.