NMSDC Partners with iDatalytics to Modernize Customer Relationship Management Database

NMSDC is pleased to announce a significant leap forward in our mission to modernize and enhance our technology infrastructure to provide a superior user experience to our corporate members and certified minority business enterprises (MBEs). We have chosen the Zoho CRM platform to serve as our new customer relationship management (CRM) database. In addition, we are excited to partner with iDatalytics, an NMSDC-certified MBE, to ensure a seamless implementation of this transformative platform.

The adoption of the Zoho CRM will serve two key purposes. Firstly, it will facilitate the consolidation of data, empowering NMSDC and our partners with timely, relevant information to make informed decisions that drive business success. Secondly, it endeavors to enhance NMSDC’s existing processes, delivering improved services to our regional affiliate councils and corporate members, while aligning our efforts to assist in accomplishing NMSDC’s audacious goal of achieving $1 trillion in annual revenue for certified MBEs.

This undertaking forms an integral part of NMSDC’s broader organizational transformation strategy, dedicated to cultivating a more agile and efficient organization capable of propelling MBE growth. As we continue to transform our organization, we are laser-focused on achieving our goal of creating long-lasting, generational wealth for communities of color by establishing a thriving, inclusive economy that benefits all. For more information about this work, contact NMSDC’s transformation office at transformationoffice@nmsdc.org.

About Zoho
With over 55 apps in nearly every major business category, Zoho is one of the world’s most prolific technology companies. Headquartered in Austin, Texas, with international headquarters in Chennai, India, Zoho is privately held and profitable with more than 12,000 employees. Its CRM platform allows organizations to harness the power of omnichannel presence, segmentation, KPIs, predictive intelligence, and more to deliver personalized experiences that breed customer loyalty. For more information, please visit www.zoho.com.

About iDatalytics
Based in Overland Park, Kansas, iDatalytics is an NMSDC-certified MBE and full-service technology solution consulting provider catering to the diverse needs of clients across the globe. It believes in offering transformational information management solutions to its clients, aptly reflected in its mission statement, “To serve as the catalyst for transforming information into insights for the connected world.” Learn more at www.idatalytics.com.